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Last updated: May 20, 2025
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Overview
Frase.io is an AI-powered platform designed to help content marketers and SEO specialists research, write, and optimize content more efficiently. It uses AI to identify user questions, analyze top-ranking content, and generate detailed content briefs. Frase also offers an AI writer to help draft content and tools to optimize existing articles for better search performance, aiming to streamline the entire content lifecycle.
Key Features
✦ AI Content Briefs: Generates detailed briefs from top SERP results, including topics, questions, and headers.
✦ AI Content Writer: Assists in drafting content sections based on research and outlines.
✦ Content Optimization: Scores content against competitors and suggests improvements for keywords and topics.
✦ Question Research: Identifies questions users are asking across Google, Quora, Reddit.
✦ Google Search Console Integration: Imports data to identify content decay and optimization opportunities.
Advantages
🟩 Comprehensive Research: Quickly gathers and organizes information from top SERPs.
🟩 Efficient Brief Creation: Saves hours on manual content brief generation.
🟩 Improved SEO Performance: Helps create content that is more likely to rank.
🟩 Streamlined Workflow: Combines research, writing, and optimization in one platform.
Limitations
🟥 AI Writer Quality: AI-generated text may still require significant human editing for quality and nuance.
🟥 Learning Curve: Can take time to master all features and data interpretation.
🟥 Keyword Focus: Primarily focuses on on-page and content factors, less on technical or off-page SEO.
🟥 Credit System: Some plans have credit limits for AI writing or document creation.
Use Cases
➤ SEO Content Writing: Creating new blog posts and articles optimized for target keywords.
➤ Content Refreshing: Updating existing content to improve rankings and relevance.
➤ Competitor Analysis: Understanding top-ranking content strategies.
➤ Topic Ideation: Finding relevant topics and questions to address.
Pricing Details
⭘ Solo Plan: $14.99/mo (annual) / $19.99/mo (monthly) - 1 user, write & optimize 4 articles/mo. (Offers $1 for 5-day trial on some plans)
⭘ Basic Plan: $44.99/mo (annual) / $49.99/mo (monthly) - 1 user, write & optimize 30 articles/mo.
⭘ Team Plan: $114.99/mo (annual) / $124.99/mo (monthly) - 3 users (+$25/mo/extra user), write & optimize unlimited articles.
⭘ Pro Add-on (for any plan): +$35/mo - Unlimited AI writer use, SERP data enrichment, and other premium features.
Summary
Frase.io is an AI-powered platform for SEO content creation, helping users research topics, generate detailed briefs, write optimized articles, and improve search rankings through data-driven insights.
Released Dates
2023
Ongoing – Enhanced AI writer capabilities, improved GSC integration.
2022
Ongoing – Refined content optimization scoring, expanded question research sources.
2021
Ongoing – Introduced Frase Answers (AI chatbot feature, now more distinct).
2020
Ongoing – Launched core AI content brief and optimization tools.